Retail Investors Flock to Paytm Gold Amid Volatile Gold Prices
Gold prices have been volatile in recent weeks, swinging sharply due to shifting expectations around US interest rates and global uncertainty. As a result, many retail investors are turning to digital platforms like Paytm Gold for small, staggered purchases rather than betting on a single large buy.
The 24-karat gold price has hovered around Rs 1.43 lakh per 10 grams in the domestic market, which is roughly 20% below its all-time high of Rs 1.78 lakh per 10 grams reached on January 29, 2026.
Major forecasters have trimmed their targets for gold prices but remain broadly constructive over the medium term, citing steady central bank buying and persistent global uncertainty as supports.
Paytm Gold allows customers to buy 24-karat digital gold at live market prices with investments starting from Rs 51. It also offers Daily Gold SIPs for those who prefer automatic, recurring purchases over a one-time investment.