Barclays Doubles Down on Strategy Inc. with $160 Price Target

Barclays has reaffirmed its 'buy' rating on Strategy Inc., formerly MicroStrategy, and set a price target of $160. This move places the company alongside industry heavyweights like Visa and Mastercard in the US payments and fintech sector.

The bank initiated coverage of Strategy on July 8, 2026, with an 'Overweight' rating and a $130 price target. However, after the company's Q2 results were released, Barclays trimmed its target to $125 due to a challenging Bitcoin market.

Now, the bank has reversed course and pushed the target up to $160. This decision suggests that Barclays views recent developments as net positive for the company's outlook.

The 7% revenue growth is stable, but the GAAP net loss tied to unrealized Bitcoin losses remains a concern. Strategy has historically used debt and equity issuances to fund its Bitcoin purchases, creating a capital structure that amplifies both gains and losses.