Bitget Wallet Turns Card Rewards Into Investment Portfolio Builders
Bitget Wallet has introduced Assetback, an asset cashback program that turns the Bitget Wallet Card into an investment portfolio builder. This move challenges traditional card rewards models that have remained largely unchanged for decades.
Traditional programs return fiat currency or airline miles, which can lose value through inflation or limited redemption options. Instead, Assetback automatically converts every eligible reward into a user's chosen asset, such as Bitcoin (BTC), gold (XAUT), or tokenized US stocks and ETFs, including NVIDIA, Tesla, Google, and the S&P 500.
The feature brings dollar-cost averaging mechanics into everyday spending, turning routine purchases into recurring asset accumulation. It also expands the role of tokenized real-world assets beyond trading and institutional use.
Bitget Wallet Card spending nearly tripled in the first half of 2026, while user spending frequency, transaction values, and purchase categories increasingly resemble those of traditional consumer payment cards.
The Assetback program is available globally from August 1, 2026. Further details are available at the Bitget Wallet website.