Blockchain Industry Shifts Focus from Fee Cuts to Sustainable Revenue Models
The blockchain industry is shifting its focus from competing on fee cuts to building sustainable revenue models. According to Nina Long, executive vice president of growth at BNB Chain, lower gas fees are no longer a top priority for the industry. In fact, every blockchain's real goal now is to find a sustainable business model that allows reinvestment in technology and growth.
Potential sources of revenue include gas fees, revenue-sharing arrangements, and commercial business-to-business contracts. This means blockchains need to focus not only on fee levels but also on funding network operations and development. Long emphasized the importance of having a solid business structure for blockchain companies, including revenue sharing and commercial contracts.
The industry has spent the past five years focused mainly on grants, investment support, and lower gas fees. However, for these efforts to continue over the next five years, blockchain companies need a sustainable business model in place. Long's comments underscore the need for the blockchain industry to move beyond competing on fee cuts and focus on building a solid financial foundation.