Credit Unions Lag Behind Younger Members' Crypto Demand
Credit unions are struggling to keep up with their younger members' growing interest in cryptocurrency and stablecoins. According to a recent survey of 500 U.S. credit union executives, many institutions see limited demand for these digital assets today, but those that prepare now can build knowledge, improve safeguards, and test new services before demand grows.
The report found that cybersecurity and fraud risk are the leading barriers to cryptocurrency adoption, with over half of executives citing these concerns. Regulatory issues rank lower, suggesting that many of the biggest hurdles are within the institution's control.
Executives also expect their institutions to offer crypto education within three years, with 59% planning to do so. However, only 22% plan to offer crypto rewards during this period.