Crypto Platforms Take a Page from Casinos on User Experience
Crypto platforms have become increasingly complex, with multiple tools and features competing for users' attention. To navigate this complexity, designers are turning to strategies used in online casinos and digital entertainment, where large catalogues of games or content require a clear route through them.
One approach is to use missions or guided journeys that break down complex tasks into manageable steps. This can be seen in online casinos like Umo Quests, which guide players through thousands of games with defined tasks and visible progress. Crypto platforms could adopt similar approaches to help new users understand how to use their products.
A related issue is the need for clear progress indicators. Without feedback on what stage a process has reached, users may repeat transactions or leave the page due to uncertainty. This can be addressed by using dynamic progress indicators that show not only what has been completed but also what remains.
Another key concept is smart accounts, which remove unnecessary steps from complex processes. By allowing multiple actions to be batched together and automating tasks such as gas sponsorship, smart accounts can make it easier for users to manage their assets.
The use of gamification in crypto platforms should also be guided by a clear purpose: to help users understand the product or complete useful actions. Rewards and badges should not exist solely to demand another click; instead, they should mark genuine progress and provide encouragement.