Crypto Projects Get Access to Rare Real-World Experiences via anyBOUND and JTB
Tokyo-based anyBOUND has partnered with Japan's largest travel company JTB to launch travel reward and VIP retreat services for crypto projects. The new service aims to help exchanges, wallets, payment apps, and token projects move beyond airdrops by offering real-world travel experiences as user rewards and loyalty incentives.
The collaboration combines anyBOUND's expertise in designing rare real-world experiences with JTB's extensive network of 354 locations in Japan and 152 overseas locations across 81 cities in 36 countries. This partnership will allow crypto companies to create lasting relationships with their users through tailor-made retreats, VIP invitation trips, and reward travel programs.
anyBOUND has already supported several crypto projects through retreat planning and user reward programs before this public launch. The company's founder, Yohei Shiobara, stated that the team 'consistently heard' that financial incentives alone were not building the relationships these projects wanted with their communities.