Crypto Token Listings Fail to Deliver as Stablecoin Dominance Grows
A recent report from CoinGecko reveals that nearly 90% of new tokens listed on major centralized exchanges (CEX) fall below their debut price within 12 months. The research firm analyzed listing performance across the top 12 CEX, including Upbit, Binance, and Coinbase. After 30 days, only about 32% of newly listed tokens recorded positive price action.
While some exchanges showed stronger short-term results, their early advantages faded sharply. For example, Upbit posted a strong start with 67% of its new listings finishing in the green after 30 days, but all of its newly listed tokens dropped below their debut price by the 300-day mark.
The report also highlighted the dominance of stablecoins on spot trading, with Tether (USDT) and USD Coin (USDC) accounting for 66.6% of all trading pairs and 97.7% of stablecoin-denominated pairs across the surveyed exchanges.