Crypto Token Survival Rates Plummet: Only 10% Make It Past First Year

Newly listed tokens on major centralized crypto exchanges have a dismal survival rate, according to a report from CoinGecko. The research firm analyzed listing performance across top exchanges and found that only about 32% of newly listed tokens record positive price action in their first 30 days of trading.

However, this number drops significantly as time passes. After 60 days, just 25% of tokens remain above water, and by the one-year mark, fewer than 10% still trade above their initial listing price on most platforms.

The report also highlighted the dominance of Tether (USDT) and USD Coin (USDC) in spot trading, accounting for 66.6% of all trading pairs and 97.7% of stablecoin-denominated pairs across the surveyed exchanges.