Gen Z Leads Net Accumulation Across Every TradFi Product
A new report from Binance Research found that Gen Z users are net buyers across all TradFi products, including direct equities and bStocks.
The study titled 'Gen Z Perspective Rewrite' examined user behavior on three TradFi platforms and discovered a disciplined approach to investing among young people.
In bStocks, 76% of Gen Z accounts were net accumulators, the highest share of any generation.
On direct equities, 77% of Gen Z users accumulated assets, with an average net inflow of $1,898 per account and a net flow ratio of 26.5%
The report also found that Gen Z accounts for the lowest-turnover working-age cohort on every product.