Juventus Targets Manchester City's Tijjani Reijnders in Midfield Loan Deal

Juventus is seeking to strengthen its midfield with a loan deal for Manchester City's Tijjani Reijnders, according to reports. The Italian club has been monitoring Reijnders since May and views him as a tactical fit for their needs.

The move comes after negotiations for free-agent Franck Kessié hit a wall, prompting Juventus to explore alternative options. A loan arrangement with Manchester City would provide the Dutch midfielder with more playing time, which could be beneficial for both parties involved.

Juventus operates in the upper tier of global football brands and has consistently used its digital asset strategy as a tool for fan engagement through its JUV token on Chiliz. The club's token holders can participate in polls and access exclusive content, creating a layer of engagement that didn't exist five years ago.