Strategy Dumps 6,916 BTC, Realizes Over $102 Million in Losses

Strategy, an investment firm, has abandoned its core conviction of never selling Bitcoin. In 2026, it dumped 6,916 BTC and realized over $102 million in actual cash losses.

This move is a significant departure from the 'diamond hands' era, where investors held onto their Bitcoin despite market fluctuations. However, Strategy's decision to sell is driven by its need to stay afloat, with $10.6 billion in unrealized losses and a massive $1.2 billion annual bill to service dividends.

The company's situation highlights the challenges faced by investment firms that have bet big on Bitcoin. With the 'never sell' promise now officially dead, it remains to be seen how Strategy will recover from its losses and whether other firms will follow suit.