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Trump-Backed World Liberty Financial Token Trails Broader Crypto Rally

Guavy AI Editorial Team
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The World Liberty Financial (WLFI) token, backed by the Trump family, failed to keep pace with the broader cryptocurrency market in July. While the total market capitalization increased by 6.8%, WLFI declined further, extending its losing streak.

The coin's struggles come as President Donald Trump earned more than $580 million from World Liberty Financial, a decentralized finance platform that lists his sons as co-founders. WLFI went live for trading in September 2025 and has since plummeted, wiping out roughly $6 billion worth of investors' wealth.

Morten Christensen, founder of AirdropAlert, holds some WLFI but expressed skepticism about the project's potential due to his locked-in holdings. World Liberty Financial sued Justin Sun for defamation in May, following earlier allegations of fraud and frozen token holdings by Sun.

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