Trump Media Abandons CRO Token Treasury Plans Amid Market Saturation

Trump Media and Technology Group has abandoned its plans for a CRO token treasury company in partnership with Crypto.com. The decision was made due to market saturation, not regulatory concerns, according to interim CEO Kevin McGurn.

The original plan, announced in September 2025, would have created a publicly traded company focused on buying and staking Crypto.com's native CRO token. Trump Media had already purchased $105 million worth of CRO as part of that earlier partnership.

Crypto.com's CRO token fell as much as 5% following the announcement. The deal's termination also marks a retreat from plans to integrate prediction markets directly into Truth Social, under the name Truth Predict.

Trump Media is now concentrating on media, data licensing, and completing its merger with fusion energy company TAE. McGurn said the company hopes to close that deal before the end of 2026.