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Trump Media Dives Deeper into BTC Amid Q2 Losses

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Trump Media & Technology Group has reworked its digital asset strategy after reporting a $238.1 million second-quarter loss.

The company's unrealized losses across digital assets, pledged assets, and equity securities reached $190.4 million during Q2.

As of June 30, Trump Media held about $1.9 billion in financial assets, with 9,477.16 BTC on hand.

The company increased its direct Bitcoin exposure in July by selling $159.6 million of Bitcoin-related securities and using the proceeds to acquire additional BTC.

By July 31, Trump Media held approximately 14,139 BTC, valued at about $890.5 million using a Bitcoin price of $62,982.

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