Trump Media Sells More Bitcoin, Total Losses Top $318 Million
Trump Media Technology Corp is continuing to sell its Bitcoin holdings at a significant loss. In February 2026, the company sold 2,628 BTC worth $165.07 million, incurring losses of $145 million. This brings the total losses from selling Bitcoin to $318 million.
The company's initial investment in Bitcoin was made in October 2025, when it purchased 11,542 BTC for $1.368 billion at an average price of $118,529. At the time, this marked a profit of $88 million. However, since then, Bitcoin has continued to decline, leaving the initial investment at a loss.
Trump Media Technology is not alone in its losses. Many institutional investors that entered the market during the 2024 bull run have seen their Bitcoin holdings drop by over $49 billion from their 2025 highs. As a result, these companies have been aggressively selling their Bitcoin in 2026.