Web3 Communities Ditch Digital for Custom Coins

Web3 communities are increasingly looking for ways to give their members something beyond digital badges and NFTs. Custom challenge coins have emerged as a popular option, providing a tangible representation of online contributions and community involvement.

GSJJ, a promotional product manufacturer, is at the forefront of this trend. Their custom coins can be used to honor developers, speakers, and community participants who contribute to events like ETHGlobal Lisbon and Canada Crypto Week. Some DAOs are also using challenge coins to mark important milestones and achievements.

Karen Linda, CMO of GSJJ, notes that Web3 communities value the physical aspect of recognition. 'There is still value in having something physical to represent those experiences,' she said. Custom physical coins provide a simple way to celebrate achievements and strengthen connections at in-person events.