X Eyes Stablecoin Royalties for Creators
Social media platform X, owned by Elon Musk, is exploring the use of stablecoins to pay royalties to content creators and influencers. According to a source familiar with the plans, the talks are ongoing and involve Circle's USDC as one of the potential options.
X is also winding down its old Revenue Sharing program and launching Original Content Rewards, a new system focused on supporting unique ideas and original analysis.
The move marks an expansion of X's existing infrastructure, with SpaceX already using stablecoins to pay for Starlink services in regions where bank transfers are too slow or unreliable.
Some members of the crypto community see this step as significant for mainstream adoption, but not in the traditional sense. They believe that using stablecoins without thinking about it is a key moment for adoption.