X Ponders Paying Top Creators in Stablecoins
X is considering paying its top creators in stablecoins, specifically Circle's USDC, according to CoinDesk. This move would allow royalty payouts to be settled on blockchain rails and expand Elon Musk's payments business into cryptocurrency.
The discussions remain active, with a person familiar with the plans advising other social platforms testing stablecoins for influencer commissions.
USDC holds around 24% of the total stablecoin market cap at $72.464 billion, behind Tether's USDT which controls 60.68% at $182.962 billion.
X already has a proven path for paying creators in dollars without using correspondent banks, as its companies have been using stablecoins to collect payments and settle cross-border transfers.