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Birkenstock Boosts Revenue, Raises Forecast Amid Tariff Impact

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Birkenstock, the German footwear manufacturer listed on the New York Stock Exchange, has increased its revenue in the third quarter of the current 2026 financial year. The company's revenue rose by 13 percent to 719.5 million euros (830 million dollars), and after nine months, growth stands at 11 percent to 1.74 billion euros.

The direct-to-consumer business grew by 14 percent to 277.7 million euros, outpacing the business-to-business segment, which increased by 13 percent to 441.7 million euros. Birkenstock opened 13 of its own stores during this period, reaching a total of 124 locations worldwide by June 30.

The Americas remains the strongest region for Birkenstock, with revenue increasing by 11 percent to 347.4 million euros (plus 14 percent on a currency-neutral basis). In Europe, the Middle East and Africa, revenue rose by 15 percent to 297.2 million euros, while Asia-Pacific grew by 18 percent to 74.7 million euros.

Birkenstock's gross margin decreased by 140 basis points to 59.1 percent due to unfavourable currency translation, additional US tariffs and the product mix. However, adjusted earnings before interest, taxes, depreciation and amortisation (EBITDA) increased by 11 percent to 242.5 million euros.

The company has raised its forecast for the 2026 financial year, expecting currency-neutral revenue growth of 15 percent (up from 13-15 percent previously). Reported revenue is expected to be at the upper end of the 2.3 to 2.35 billion euro range, and adjusted EBITDA is projected to be at least 710 million euros.

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