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Japanese Brewers Post Record Revenue Amid Changing Market Conditions

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Three major Japanese brewers, Suntory Holdings Ltd. and Kirin Holdings Co., have reported year-on-year growth in consolidated revenue for the first half of the year. According to their earnings reports released on August 8, Suntory's revenue increased by 7.1% to 1,733.1 billion yen due to strong domestic sales of its flagship brands and the popularity of new carbonated beverage Nope Guilty CSD. Kirin Holdings Co., on the other hand, saw a record-high revenue of 1,217.8 billion yen, up 7.2%, driven by brisk demand for both alcoholic and non-alcoholic drinks.

Kirin's health care and medical divisions also fared well in this period. However, Suntory's operating profit from its alcoholic drink business dropped 24.6% due to sluggish consumption by middle- and low-income people in the United States amid persistent inflation in the country. This decline has prompted Kirin to revise up its full-year earnings forecast.

The performance of these two major brewers is a testament to their ability to adapt to changing consumer preferences and market conditions. Their success is likely to have a positive impact on Japan's economy, which has been facing challenges due to the ongoing pandemic and other factors.

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