Amazon Echo Prices Surge Up To 60% Amid Memory Cost Increases
Amazon has increased prices across its Echo, Kindle, and Fire TV ranges by as much as 60% due to surging memory and storage component costs.
The largest percentage increase was seen in Amazon's entry-level fifth-generation Echo Dot, which rose from US$49.99 to US$79.99, a US$30 or 60% jump.
Kindle buyers have also been affected, with the standard 16GB Kindle now costing US$149.99, up nearly 37% from US$109.99, and the 16GB Kindle Paperwhite having risen 25% from US$159.99 to US$199.99.
Amazon has stated that its commitment to offering accessible products remains unchanged, with promotions expected to continue. However, not every Amazon-owned product has become more expensive, Ring security cameras and video doorbells were reportedly spared, alongside the premium Echo Studio speaker.
The price increases have initially appeared in the US, with Amazon yet to confirm whether equivalent rises will affect Australia or other regions.