Amazon Prime Video Adds Free Korean Content Channels from CJ ENM
CJ ENM, a South Korean entertainment powerhouse behind global hits like 'Parasite', is launching two free ad-supported streaming television (FAST) channels on Amazon Prime Video in the United States. The brand channels, 'CJ ENM K-Stories' and 'CJ ENM K-Pop', aim to expand the reach of Korean drama, film, and music directly into American living rooms.
The flagship channel, 'CJ ENM K-Stories', will showcase hit television series and movies, including acclaimed dramas like 'The K2', 'Her Private Life', and 'Tale of the Nine Tailed', alongside blockbuster feature films such as 'Veteran' and 'Exit'. Meanwhile, 'CJ ENM K-Pop' targets global music fans with continuous performance and music programming.
By utilizing Amazon's massive distribution infrastructure, CJ ENM hopes to convert casual American viewers into dedicated fans of Korean culture. The venture signals a strategic push by the company to monetize its extensive content library while leaning into the rapidly expanding FAST market.