Apple Raises Prices, Leasing Options Amid AI-Driven Chip Shortage

Apple (AAPL) has made several changes to its pricing strategy and device financing options. The company has increased prices for its Apple TV+ and Apple One subscription bundles, with monthly costs rising across multiple tiers.

The move comes as Apple faces memory chip supply constraints due to growing global demand for AI-related components. This shortage is expected to impact the availability of chips for upcoming products.

Despite these challenges, Apple's patent filings indicate it remains a leader in AI smart glasses technology. The company has partnered with Klarna to offer device leasing options, allowing customers to spread payments over time.