Apple Shares Surge 25 Times Under Tim Cook's Leadership, Will New CEO Continue Momentum?

When Tim Cook took over as Apple's CEO in 2011, investors who invested £9,999 in the company saw their shares surge by 25 times over the next 15 years. The share price went from $13 to $324, and the market value increased from $343 billion to $4.7 trillion, making Apple the second-largest company in the world.

Cook's strategy included using a significant portion of Apple's cash reserves for share buybacks, which pushed up the share price more than the change in market value would suggest. This move has been credited with contributing to Apple's impressive growth under Cook's leadership.

Now that John Ternus has taken over as CEO, investors are wondering if Apple will continue its rapid growth trajectory. Ternus is a 'hardware guy,' which could signal a return to innovation in physical products. This could be a sign of things to come, especially with the reported plans to discontinue the Vision Pro headset.