Apple Stock Bounces Back Amid Broader Market Decline

Apple Inc.'s stock traded higher on Monday as investors favored mega-cap technology stocks during a broader market decline.

The stock gained about 1%, while the Nasdaq fell 1.37% and the S&P 500 lost 0.36%. The relative strength of Apple's stock comes as new industry data shows that it weathered a sharp smartphone slowdown better than many rivals in Southeast Asia, where shipments fell 15% year over year in the second quarter of 2026.

Counterpoint Research reported that Samsung Electronics Co. led the region with a 24% market share, its shipments rising 6%. Meanwhile, Apple remained in Southeast Asia's top five for the second consecutive quarter, holding a 9% share supported by a wider offline presence and ecosystem-driven demand.