Apple Unveils New Lineup Amid Foldable iPhone Hype
Apple's stock has historically been affected by a phenomenon known as the September effect, where equity markets deliver lower returns in this month. However, investors focused on the long game may not be concerned about this trend. In fact, there are plenty of stocks worth buying that could beat the broader market over time.
One such stock is Apple (AAPL), which has a rock-solid business and excellent prospects. The tech giant's new CEO, John Ternus, took over from Tim Cook on September 1st. This change in leadership may have raised some concerns among investors, but it could also lead to a fresh start for the company.
On September 9th, Apple will unveil its new lineup of products, which is expected to include the latest iPhone models. One of the most anticipated releases is the rumored foldable iPhone, which has been in development for some time. If launched successfully, it could significantly boost sales and strengthen Apple's ecosystem.
Despite potential risks, Apple remains an attractive stock due to its strong financial performance and massive user base. The company's revenue growth has rebounded in recent quarters, with a 16% year-over-year increase in the third quarter of its fiscal year 2026. Apple also generates significant cash flow, which allows it to invest in research and development.