Ayra Starr to Bring Afrobeats to London's NFL Halftime Show

Nigerian Afrobeats superstar Ayra Starr is set to headline the halftime show during the NFL London Game in October. The performance will be part of a record seven halftime shows presented by American Express across the 2026 NFL International Games, which span seven countries and four continents.

Ayra Starr's global popularity has earned her over seven billion streams and one billion YouTube views since her debut in 2021. She is a two-time GRAMMY nominee for Best African Music Performance, a BET Award winner for Best International Act, and a Glastonbury Festival performer.

The NFL London games are the foundation of their international efforts, with halftime shows becoming one of the biggest moments. Ayra Starr's talent has made her a standout choice to carry this momentum forward in London, which is known for its influential music scene.