Base44 Brings Google Ads Campaign Management In-House for App Builders

Base44, an AI-powered platform for creating production-ready applications using natural language, has expanded its marketing tools to include Google Ads Performance Max campaigns directly inside Base44's chat or dashboard. This integration, built in collaboration with Google, helps Base44 builders seamlessly transition from app creation to user acquisition without switching between platforms.

The new capability provides key features such as automated campaign creation, native campaign management, AI-powered audience recommendations, and integrated billing and support. According to Chief Product Officer Yoav Orlev, 'By integrating Google Ads directly into the Base44 marketing suite, we're turning distribution into a one-click step in the build process.' This integration connects data, creative, and media in a way uniquely tailored to each app.

The addition of Google Ads campaign management is now available inside the Base44 dashboard under the marketing tab. This move follows the release of the SEO/GEO Dashboard, which supports discoverability across traditional and AI-powered search engines, helping builders create content for organic promotion. Together, these capabilities form a full-stack suite making Base44 one of the only AI builders to bring app creation and growth into a single platform.