Chelsea Partners with IBM's Tokenized Stock on Robinhood
International Business Machines Corporation (IBM) has partnered with Chelsea Football Club to promote its tokenized stock on the Robinhood platform. The deal sees USDC, a stablecoin issued by Circle, become the principal and front-of-shirt partner for Chelsea's men's, women's, and academy kits.
The partnership is set to run from 2026/27, with USDC branding appearing on all three teams' kits. This move marks a significant promotion for USDC, which has been added to the Premier League as part of the deal.