Coca-Cola Arena Marketing Star Aimen Zaman Named Campaign Face to Watch

Aimen Zaman, Assistant Marketing Manager at Coca-Cola Arena, has been named one of Campaign's Brand Faces to Watch in 2026. At just 28 years old, Zaman has already made a significant impact in her field.

Nominated by Priya Patel, Head of Communications at the Coca-Cola Arena, Zaman is praised for her ability to turn cultural insight into effective music marketing campaigns. She combines creativity with data-driven thinking to develop impactful strategies across digital platforms.

Zaman's career highlights include managing the Coca-Cola Arena's marketing department in under two years and negotiating over 10 cost-effective long-term agreements with key media outlets, OOH companies, and music streaming platforms across the UAE. Her efforts have yielded a remarkable 50x return on ad spend (ROAS) across digital channels.