Disney and WWE Team Up for Family-Friendly Events in 2027
Disney and WWE are deepening their partnership as they explore 'special events' together in 2027. The collaboration will bring together two massive audiences, with Disney's focus on family entertainment aligning perfectly with WWE's target demographic.
Mark Shapiro, head of TKO (WWE's parent company), revealed that the companies are working on bringing their respective audiences together, stating 'When it comes to going after families, that's our audience. I think advertisers are starting to see that.'
The partnership will expand beyond WWE's premium live events airing on Disney-owned ESPN in the US.