Disney Expands Logo Mania with Two New Colors

Disney is expanding its Logo Mania collection to include two new colors: 'Storybook Soft Serve' and 'Main Street, U.S.A.'

The new colors will be available at Walt Disney World and Disneyland Resort starting November 1, 2026.

The 'Storybook Soft Serve' color leans into the classic soft-serve aesthetic found in the parks, while 'Main Street, U.S.A.' captures the look and feeling of that iconic stretch from the front gate to Cinderella Castle.

Disney has confirmed that Park Hopper and Popcorn on Main Street will remain available for a limited time while supplies last.