Disney Teams Up with NFL for Limited-Edition Apparel Collaboration
The Walt Disney Company and the National Football League (NFL) have joined forces to create a unique apparel collaboration. The partnership, which includes Champion and Fanatics, brings together NFL teams with beloved characters from various Disney platforms, including Pixar, Marvel, and Star Wars.
The limited-edition collection was first unveiled at the Disney Fan Draft at Fanatics Fest NYC on July 16, featuring eight teams. However, the full range of apparel is now available online for all 32 NFL teams through NFLShop.com, Fanatics.com, and DisneyStore.com.
Pricing ranges from $29 for youth T-shirts to $119.99 for select sweatshirts. Some notable pairings include the Atlanta Falcons with the Star Wars Millennium Falcon, the Carolina Panthers with Bagheera, and the Pittsburgh Steelers with Pete.
Bret Healey, director of graphic design for Disney Consumer Products, stated that every pairing was inspired by the qualities and traditions that define each NFL team. The collaboration is part of the 'Year of the Super Bowl,' which celebrates the NFL's marquee game hosted by ESPN for the first time.