Disney World Attendance Up Despite Lower Wait Times
Despite recent reports of decreased wait times at Walt Disney World, attendance numbers for the park have seen a modest increase. According to data from thrill-data.com, wait times for April, May, and June 2026 were significantly lower than in 2025, averaging 34 minutes, 30 minutes, and 27 minutes respectively.
However, Walt Disney World's third quarter earnings report shows that domestic park attendance was up by 3%, resort hotel occupancy increased by 5%, and per guest spending rose 3% during the same period. This is a notable achievement for the park, especially considering the Comcast earnings for the same period raised concerns about the broader Orlando market.
The company's success can be attributed to its targeted discounting strategies and efforts to pull in more guests through promotions like the Cool Kids' Summer campaign. Another factor contributing to lower wait times is the reduced number of routine ride refurbishments this summer, with several popular attractions reopened after being closed last year.