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Evercore ISI Sticks with 'Outperform' Rating as Apple Unveils Foldable iPhone Duo

Guavy AI Editorial Team
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AAPL
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Apple Inc.'s (NASDAQ:AAPL) latest product launch event saw the company unveil its iPhone 18 Pro and Pro Max models, as well as the highly-anticipated iPhone Duo, a foldable device with a starting price of $1,999.

Evercore ISI maintained an Outperform rating on Apple stock following the event, citing the new form factor's potential to drive consumer interest. The firm also noted that the iPhone Duo's pricing is in line with premium foldable competitors.

The company increased prices for the 256GB iPhone 18 Pro and Pro Max by $100 each, bringing their prices to $1,199 and $1,299 respectively. Price hikes are steeper at higher storage tiers, with select configurations rising by up to $500.

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