FTC Sues Amazon Over Alleged Misleading Advertising Practices
The Federal Trade Commission has sued Amazon over alleged misleading practices in its sponsored ads auction and pricing processes.
This lawsuit raises regulatory scrutiny and increases legal and reputational risk for Amazon's advertising business.
Shares of Amazon fell 3% to $258.39, trading below key short-and medium-term moving averages with a next expected range of $252.88 to $265.48.