Google Snags Spirit Airlines' Business Data for $10 Million
Alphabet's Google has agreed to purchase internal business data from bankrupt Spirit Airlines for $10 million. The data, which includes employee emails, Microsoft Teams messages, spreadsheets, and calendars, will be de-identified before the sale is complete.
The acquired data also encompasses marketing, productivity, and operations information. However, it does not contain any customer information or personally identifiable details. A U.S. bankruptcy judge will review the data sale at a court hearing scheduled for Wednesday.
Spirit Airlines shut down its business in May due to high debt and fuel costs, prompting it to sell off assets through bankruptcy proceedings. The airline received a $7.5 million bid from AI data company Mercor, but Google's offer of $10 million was accepted.