Google TV Streamer Price Rises by 50% in US Market

The Google TV Streamer has seen a significant price hike in the US market. The device's price has risen by 50% from $99.99 to $149.99, effective August 31st. This increase is attributed to rising component costs, which have also affected other Google products, such as the Pixel phones.

The memory crisis has led to increased costs for manufacturers, and this is evident in the price adjustments made by Google. The company has confirmed that the price rise is due to these component costs, which are affecting various industries, not just tech.

For those considering purchasing a Google TV Streamer outside of the US, it's essential to note that prices may follow suit. Currently, the device can be bought for £99 in the UK from the official store, but similar price rises could occur elsewhere.