Google Wins Antitrust Battle Over Ad Tech Business
A federal judge rejected the Justice Department's push to break up Google's massive advertising technology business.
US District Judge Leonie Brinkema instead ordered Google to change some of its business practices to address its illegal monopoly in parts of the ad-tech market.
The decision marked a major win for Google and preserved an advertising operation that sat at the center of the digital media economy, connecting publishers looking to sell advertising space with marketers trying to reach consumers online.
The Justice Department had sought a more dramatic remedy after Brinkema ruled last year that Google illegally maintained monopolies over its publisher ad server and ad exchange.