Hard Rock Cafe and Coca-Cola Launch Global Music Competition for Emerging Artists

Hard Rock Cafe and Coca-Cola have launched Hard Rock Rising, a global music competition for emerging artists. The contest spans 34 countries and 64 Hard Rock Cafes, giving singer-songwriters, bands, and DJs a chance to launch their careers.

The grand prize winner will receive a recording session at Coke Studio L.A. Live, worth $10,000 in cash, a performance at Hard Rock Orlando, and more. The contest is open now through August 18, with four live competition rounds running from September 2 to October 5.

Local fan votes advance artists round by round, with the Coke Studio team selecting one grand prize winner. The winning artist will receive a career-launching package, including a world-class recording session, music distribution across major streaming platforms, and a performance at Hard Rock Orlando.