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Huawei's $2,980 Mate XT2 Challenges Apple's Dominance in China

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AAPL
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Apple's dominance in China is under threat as two Chinese rivals unveiled premium foldables ahead of its recent product event. The Mate XT2 from Huawei was priced at $2,980, while Xiaomi's 18 Fold costs $1,540. This aggressive move by Huawei and Xiaomi raises the competitive stakes for Apple in what is considered one of its most difficult major markets.

Apple held a significant share of China's smartphone market with 18.1%, but Huawei surpassed it with 22.6%. Huawei also dominated the foldable market with a 68% shipment share, further intensifying the competition. While Apple still boasts enormous firepower, with fiscal third-quarter revenue surging 16% to a record $109.4 billion, its dependence on iPhone sales is a concern.

The iPhone delivered roughly 49.6% of quarterly revenue, making it essential for Apple's next product cycle to keep high-end customers loyal without sacrificing the companywide gross margin supporting its premium valuation.

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