iPhone 18 Pro Max Hits UK Shelves with Improved Camera and Battery
The new iPhone 18 Pro Max has become available for pre-order in the UK, offering improved camera and battery life features. The phone boasts Apple's most advanced pro camera system ever, with a 48MP Fusion Main camera and new Pro controls in the camera app. Additionally, it features up to 43 hours of battery life, thanks to advancements in Apple silicon.
The iPhone 18 Pro Max is available in four colors: Burgundy, Glacier, Silver, and Black. It starts from £1,299 for the base 256GB model, with prices going up to £2,499 for the top-of-the-line 2TB option. Pre-orders are now open at various UK retailers, including Sky, Apple, Vodafone, and Amazon.
Apple's senior vice president of Worldwide Marketing, Greg Joswiak, noted that the new iPhone 18 Pro offers 'huge leaps forward' in camera, performance, battery, and intelligence.