Lane Four Expands Presence with Acquisition of Salesforce Firm Astralis

A Toronto-based company has acquired a Salesforce consulting firm from an Acton-based IT services provider. Lane Four, a Toronto company, has purchased Astralis from Apps Associates, expanding its presence among Salesforce partners and sellers.

Astralis focuses on implementing Salesforce software for managing sales, customer service, pricing, billing, and contracts in high-tech manufacturers and medical device companies. The firm has implemented over 500 projects across multiple sectors.

The acquisition will grow Lane Four's headcount from 85 to more than 120 employees. Financial terms of the purchase were not disclosed. Apps Associates rebranded its Salesforce practice as Astralis in 2025.