NASCAR Heroes Pass Recipients Announced
NASCAR and Coca-Cola have announced the recipients of their NASCAR Heroes Pass program. The program recognizes the service and sacrifice of active-duty service members and veterans by granting them two tickets annually to a participating NASCAR race for the next 20 years.
The 250 recipients were selected from thousands of fan nominations submitted during Military Appreciation Month in May. They will receive a custom gift box, which includes a NASCAR Heroes Pass hat, a personalized letter, and other commemorative items.
NASCAR and Coca-Cola personally surprised three honorees with meet-and-greets from drivers Daniel Suárez, Chase Elliott, and Joey Logano in Charlotte. The event was part of the NASCAR Salutes 250 Together with Coca-Cola initiative, which aims to create lasting connections between military heroes and the sport.
NASCAR Vice President of Brand Jess Smith said, 'The NASCAR Heroes Pass was created to recognize the extraordinary sacrifices made by service members, veterans, and military families.'