Olivia Rodrigo Brings 'The Cure Unraveled' to Grammy Museum
The Grammy Museum in Los Angeles has unveiled its newest exhibit, 'Olivia Rodrigo: the cure unraveled,' presented by American Express. The exhibit honors the visually stunning music video for Olivia Rodrigo's song 'the cure' from her album 'you seem pretty sad for a girl so in love.'
The exhibit offers fans an intimate look at the creative process behind the music video, featuring handcrafted set pieces and props. Directed by Cat Solen and Jaime Gerin, with production design by Liam Moore, the video's aesthetic relies heavily on tactile, surreal craftwork.
The level of detail and craft involved in these designs is astonishing, and the amount of love that went into every single element is immediately evident. The exhibit features photo opportunities, including a clever x-ray photo spot straight out of the video's surreal hospital setting.