P&G Exec Joins Diageo Leadership Amid Turnaround Efforts

Diageo, the owner of Guinness and Johnnie Walker, has hired a senior executive from Procter & Gamble (P&G) to join its leadership team. The new hire is part of the newly installed boss's efforts to revive the company's fortunes. The revival plan is set to be unveiled in the coming days.

The addition of this P&G executive brings expertise and experience to Diageo's management, which will be crucial in turning around the company. Details about the executive's role and responsibilities are not yet available.