Salesforce Bolsters Customer Service with Acquisition of AI Platform Fin
Salesforce has completed its acquisition of Fin, an AI customer-service platform used by over 30,000 companies. The platform's proprietary AI models are trained specifically for customer experience and can resolve complex queries end-to-end across various channels.
The acquisition brings Fin's technology to Salesforce's Agentforce platform, expanding customer choice and accelerating time to value. Fin's AI agent works seamlessly with existing systems, allowing companies to deploy trusted AI agents from day one.
According to Marc Benioff, Chair and CEO of Salesforce, 'The #1 customer agent meets the #1 CRM.' He believes that the future of customer service is autonomous, intelligent, and built on trust. Fin's integration with Agentforce will make it even more powerful for customer service, giving companies of every size the ability to deploy trusted AI agents.
Eoghan McCabe, CEO and Co-Founder of Fin, said 'I don't think there's a technology quite like Fin in the customer space.' He sees joining Salesforce as a strategic benefit, allowing Fin to bring its technology to many more businesses and their customers.