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Salesforce Clears Antitrust Hurdle in Contentful Deal

Guavy AI Editorial Team
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Salesforce's proposed acquisition of Contentful Global has received clearance from the Australian antitrust regulator, the Australian Competition & Consumer Commission. In a determination made on Tuesday, August 4, 2026, the commission stated that there is minimal concern regarding potential anti-competitive effects.

The decision was based on an assessment of the market share and competitive dynamics in the relevant markets. The commission found no substantial lessening of competition as a result of the proposed acquisition.

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