Stocks
Salesforce Eyes $2B Deal to Acquire AI Research Firm Listen Labs
Salesforce Inc. (CRM) stock dipped about 2% on Wednesday amid reports that the company has held talks to acquire AI research firm Listen Labs in a transaction valued at around $2 billion, according to an exclusive report by Business Insider.
Listen Labs operates an AI-driven market and customer research platform for marketing insights. The startup's technology enables brands and enterprise clients to automate user feedback analysis, analyze consumer sentiments, and generate actionable marketing insights.
An acquisition of Listen Labs would mark one of Salesforce's most substantial investments in specialized generative AI platforms designed to augment enterprise customer research and data analytics.